Athlete Licensing Company, LLC, Announces Deals With Three Name, Image and Likeness (NIL) Collectives
Athlete Licensing Company (ALC) has announced partnerships with three collectives that have name, image and likeness (NIL) rights to Southeastern Conference (SEC) student-athletes, including the 2021 National Champion Mississippi State baseball players. The Legacy Group, headed by former MSU Associate Athletic Director Lee VanHorn, manages the NIL rights for Mississippi State University student-athletes. The company…
Read more