Category: marketing

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Sharks Allow Pro-ICE Message, Then Apologise

The San Jose Sharks have apologized after the team allowed a fan’s pro-ICE message to appear on the video board during an intermission of a recent game on a night when the team celebrated Hispanic heritage with  “Los Tiburones Night.” The message, submitted by a fan, read: “SJ SHARKS FANS/LOVE ICE !!/GET ‘EM BOYZ !”After…
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Athletes First and Sinclair/AMP Sports Join Forces in Landmark Events and Media Partnership

Athletes First, a sports representation and marketing agency, and Sinclair, a diversified media company and a leader in local news and sports, has announced a landmark events and media partnership. This new collaboration will unite Athletes First’s best-in-class events and world-renowned talent with the top-tier sports properties and vast national audience of Sinclair and AMP…
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Center for Sports Leadership and Learning Partners with Houston Texans to Advance High Performance and Leadership Development

Abilene Christian University’s Center for Sports Leadership and Learning is has announced a formal partnership with the Houston Texans. This strategic collaboration will deliver integrated consulting services and resources to the Texans’ football operations group. “Our focus is always on finding ways to best support our players, and that requires a constant commitment to learning, innovation,…
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Top NIL Agents Announce Passage of $18.5 Million Milestone in 2025 Deals for Student-Athletes

Name, Image & Likeness (NIL) agents Darren Wilson, Chase Moss, Sean Brown, and Daniel Fondong have eclipsed $18.5 million in negotiated compensation for more than 200 student-athletes in the 2025 cycle. “Drawing on their own experiences as former college athletes, the quartet is reshaping what NIL representation can provide on and off the field. “While…
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Dennie Sports Law has a New Look

The Dennie Law Firm has launched a new website with a name change to Dennie Sports Law. The firm describes itself on the site – https://denniefirm.com/ – as follows: “The Firm has dedicated lawyers with a client-focused approach. No two matters or clients are the same. Christian Dennie and Sarah Pack combine their extensive experience…
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Nixon Peabody Sports Lawyer Promoted to Counsel

Kate Letcher, who works out of the Chicago office of Nixon Peabody, has been promoted to Counsel at the firm. Letcher is described as “a skilled litigator who advises clients from a wide range of industries, such as healthcare and medical device manufacturing, on a variety of litigation matters in both state and federal courts as well…
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The Evolution of Competition: Humanity, AI, and the Future of Sports

By Zavian Swan Defining Competition in Modern Times The question at hand—what constitutes a sport—has sparked considerable debate. To ground this discussion, we must first define the term “sport.” Is chess a sport? What about breakdancing, the recently recognized Olympic event? While there is little controversy over classifying basketball as a sport, the boundaries blur…
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ArentFox Schiff Advises New York Red Bulls on Naming Rights and Ticketing Transaction With Sports Illustrated Tickets

ArentFox Schiff served as outside counsel to the New York Red Bulls in a major naming rights and ticketing transaction with Sports Illustrated Tickets. Red Bull Arena, the Red Bulls’ home stadium in Harrison, New Jersey, will be renamed Sports Illustrated Stadium, which marks the first time in its 14-year history that the stadium will have…
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Maryland’ Sports Business Management Program Gets a Major Endowment

The University of Maryland Robert H. Smith School of Business is has announced that alumnus Stephen M. Schanwald ‘77, former Executive Vice President of Business Operations with the Chicago Bulls and a trailblazer in sports marketing, has given an $8 million gift to establish the Stephen M. Schanwald Sports Management Program. The gift is part…
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Former NBA Agent Joins Firm and Its New Sports Marketing + Entertainment Division

MARC Global Communications has announced that sports executive and former NBA agent Darryl Woods has joined the company as its Chief Business Officer based in the agency’s Chicago office. Woods, an accomplished sports professional renowned for his expertise in negotiating multi-million-dollar contracts across the U.S., Europe, and Asia, as well as fostering strategic marketing and…
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