Sports Law Attorney Scott Andresen Comments on Company Capitalizing on Cubs’ Success
Your team’s hot, so you get this idea. Why not go to CafePress and sell the teams logo-ed tees and hats. Capitalize on the moment, right? Who doesn’t want to make a quick buck?
Really, really bad idea.
Take last year’s Cubbie’s success in the playoffs, leading to a World Series Championship. Rogue vendors came out of the woodwork and the Cubs and MLB went to work—diligently in the pursuit of anybody practicing trademark infringement.
And they clamped down on everybody with the assistance of the Chicago Police Departing, putting unauthorized vendors out of business on the spot.
Now counterfeiters can challenge “overzealous trademark policing in court.” But that’s another bad idea. Litigation’s expensive and a losing proposition for the counterfeiters.
As stated by Scott Andresen, founder of Chicago law firm Andresen & Associates, specialists in the fields of sports and trademark law, “My advice to someone pinched selling bootleg T-shirts would be to beg for forgiveness, say you’ll never do it again, pay a reasonable settlement and move on with your life.”
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