O’Melveny Advises TaylorMade on Extended Partnership with Golf Legend Tiger Woods to Launch New Premium Apparel Brand Sun Day Red

O’Melveny advised TaylorMade Golf, a leading manufacturer of high-performance golf equipment, golf balls, and accessories, on its extended partnership with 15-time major champion and 82-time PGA TOUR winner Tiger Woods to launch the new lifestyle brand Sun Day Red, which will offer a full range of premium apparel and footwear.

The launch of Sun Day Red was announced on February 12.

The O’Melveny team advising TaylorMade was led by partner and Entertainment, Sports & Media co-chair Amy Siegel, partners Alexander Anderson, Eric Zabinski, and Zach Greenberg, and counsel Alexandra Piarino. The team also included partners Ike Chidi, Ryan Coombs, Evan Jones, Adam Karr, and David Marroso, special counsel Scott Pink, counsel Dawn Lim, and associate Alaina Flores.